# Research & Planning Objects

### Overview

Research & Planning is a **supporting process** that helps teams uncover opportunities, validate ideas, and plan effective solutions. It does not produce product objects but informs Delivery with evidence-based insights.

### Research & Planning Elements

* **Interviews**\
  Conversations with users or stakeholders that uncover needs, pain points, and goals.
* **Insights**\
  Key takeaways from feedback or data. With Timebook’s AI Assistant, Insights can be generated automatically to speed decision-making.
* **Opportunities**\
  Areas for improvement or unmet needs. Opportunities can be scored with the **Opportunity Score** to prioritize the most impactful ones.
* **Solutions**\
  Potential approaches to address Opportunities. Teams can explore and evaluate multiple Solutions before selecting the best fit.

### Why Research & Planning Matters

* Ensures teams focus on solving the right problems
* Grounds decisions in validated insights
* Bridges the gap between Strategy and Delivery

**Next:** See how validated plans become actionable work in Delivery Objects.


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