Product context
About product
In the last decade, there's been a visible shift from "shipping the roadmap" approach towards building a habit of testing assumptions against real customer evidence before committing engineering time. A product isn't just the software artifact anymore – it's the vehicle for solving a validated customer problem in service of a business outcome.
In other words, a product is defined less by its features than by a chain of evidence that justifies them: customer signal → insight → opportunity → solution → delivered outcome.
Product context
Product context is a single source of truth for your product's core identity, mission, and operating model.
The context holds a structured knowledge base describing:
what the product is
the problem it solves
related objects
operating model
Setting product context
The context is created automatically during product space creation upon adding the URL to your website:

Once you do it, Timebook will fetch the corresponding data, suggest competitors, and create an entry in the Product context section of the Knowledge Base:

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